It all begins with an idea

It all begins with an idea

Budwieser

Discover the Beat Music Festival

Young ones

Student Awards, 2021 Silver Pencil Winner

This campaign was done in collaboration with two team members to attract a younger target audience to Budweiser. We partnered with Spotify to create a musical scavenger hunt in order to gain access to an exclusive musical experience called The Discover the Beat Concert. This campaign was a way to connect people and music in a unique way, all with the help of Budweiser.

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